Impact Labs Australia Logo
Free Rebranding Handbook

Why Rebrands Fail

Danny Ruspandini - Impact Labs Australia
Danny R.

Ugly logos don’t break a rebrand.

Poor packaging doesn’t break a rebrand.

A website that’s hard to navigate doesn’t break a rebrand.

Poor planning breaks a rebrand.

Rebranding for the wrong reasons breaks a rebrand.

Hasty decisions break rebrands.

It’s not the deliverable that fails, it’s the stuff that comes waaay before those deliverables are even conceived.

Get that stuff right, and your likelihood of a successful rebrand skyrockets.

We send sustainability and rebranding insights like this every day.

Jargon free, designed specifically for Aussie organisations.

Feel free to sign up »

    We'll never sell your data, unsubscribe anytime.

    We acknowledge that we work on the lands of the Wangal peoples of the wider Eora nation in the place now known as Sydney. We are humbled to work on Wangal lands, used for generations as a place for Aboriginal learning and knowledge exchange.

    We respect the Elders of the past, our current Elders and the Elders we are building for our future. May we all continue to look after Wangal, Eora and surrounding lands.
    Impact Labs Australia Logo
    Resources and tools for efficient rebranding in line with your sustainability goals.
    Sign Up
    Get exclusive rebranding insights that we only share with email subscribers.
      © 2022 Impact Labs Australia.
      crossmenu linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram