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         8 June 2023          Danny R.

Traction

Clean Creatives are an amazing movement out of the UK that encourages creative agencies to ditch fossil fuel clients.

It seems their efforts are paying off.

Shell has reportedly been shopping around for a new media agency, and not only are there fewer agencies willing to engage, but Clean Creatives have also turned up the volume on their message.

Their “don’t pitch Shell” LinkedIn post for agency owners and employees has been their most shared one yet.

It offers steps for agency owners to resist the potential ~$2bn account.

Check out the LinkedIn post here.

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