CouriersPlease commissioned a survey of just over 1000 people – turns out 90% said they are more likely to buy ethically made sustainable products.
“The survey data reveals that a large majority of consumers – not a minority like some may have thought – want brands and retailers to be more transparent about the origins and sustainability of products.”
Small sample set sure – but to my mind that reeks of opportunity…!
For self-employed creatives, normal business traps are easy to fall into and overcomplicate things - but they’re totally avoidable when flying solo.
Learn how to keep things simple, enjoyable, and climate-smart in around 2 minutes a day by joining The Climate Soloist.
2024 Impact Labs Australia.