I sent an email to a handful of people this week asking a favour, and my new friend Rod told me he was going to steal the format of my email when he asked for something similar.
My response was that I'd "stolen" so many ideas and concepts to get to this point, that I think I'll be owing pay-it-forwards for a long time.
I can't speak for everyone who's content you come across, but from me, if you spot something you like and can use, feel free to steal it. I hope it helps, and maybe it'll help me get that PIF debt down a little...
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