Ethical micro investing

Super Obvious, an Aussie micro-investing platform launched today.

It currently offers one fund, the Everest Fund, which it describes like this:

Super Obvious has teamed up with Ellerston Capital, one of Australia’s best-performing fund managers, to create the Everest Fund. We have hand-picked a diverse group of proven ethical investment opportunities from across the globe that:

• Meet our rigorous environmental, social and corporate governance (ESG) criteria;
• Are leaders in their industry;
• Deliver stronger growth and returns than the accepted benchmarks
• Have strong balance sheets, high recurring revenues and sustainable pricing power;
• Make a significant positive impact on people, the planet and the environment by doing no harm

You can invest with as little as $1 – but the $2 monthly fee will eat that up, so start with more – plus you’ll soon be able to set up a recurring investment (currently you can just make one-off investments).

Help some awesome companies and make some money yourself, all while causing no harm 👍

(No affiliation here – I just signed up myself which took a couple of minutes).

Hope you’re rolling in a bunch of ethical cash soon ✌️