A company called Exploding Topics has flagged Digital Sustainability as a growing trend in the next few years.
They use search volume, conversations and mentions across the web to predict trends. It’s mostly aimed at investors, I’ve only just become aware of the company through a friend (the main guy behind it, Brian Dean, is well known as a search guru - if he says he’s found a way to spot trends, personally I’d believe him).
Below is their trend graph. They believe the popularity of Digital Sustainability (or Green Tech) is set to grow from 4% (right now) to 35% in the next few years.
There are probably more green tech options available to you than you realise - it’s not hard to jump ahead of this curve right now!
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