This is a low impact website.
JOIN 10-DAY BOOTCAMP
         17 October 2023          Danny R.

Creating Digital Assets: Referability

👉 This is part of the Creating Digital Assets series.


An obvious but handy feature of digital products is that they're online, so they're super sharable.

BrandPocket, being kind-of a SaaS, currently has a link at the bottom of each account page simply saying "Want one? Click here to buy one".

If yours isn't a SaaS that's ok - the landing page, where the actual buy button is, is the thing we want to get shared.

The landing page is kind of a beast to write, but once you have it, you've suddenly got a one-page sell sheet to:

  • Email to someone who might buy
  • Email to someone, to email to someone else who might buy
  • Link to from articles and social posts
  • Link to from your email signature
  • Link to from a Linkinbio-type page
  • Send people to after a podcast interview
  • Send people to after they see your SaaS product 😉
  • And probably a dozen more things...

By having a landing page that addresses every question you have faced, or might face, from a potential buyer, and giving them a big glowing "Buy This Now" button, you make it super easy for people to buy from you, or refer others.

How do you build a landing page? You copy others who've built really good ones, and follow a template.

Tomorrow: A landing page.

(Agree? Disagree? Just reply).

Sign up to The Climate Shift

We'll never share or sell your data.

Daily climate action for Aussie business leaders.

Let's spend 2 minutes each day looking at the opportunities, solutions, startups and rockstars in the climate space.

100% no doom & gloom guarantee. Start transitioning your organisation towards net-zero and have fun doing it.

Emails arrive daily. Unsubscribe anytime.

We acknowledge that we work on the lands of the Wangal peoples of the wider Eora nation in the place now known as Sydney. We are humbled to work on Wangal lands, used for generations as a place for Aboriginal learning and knowledge exchange.

We respect the Elders of the past, our current Elders and the Elders emerging for our future. May we all continue to look after Wangal, Eora and surrounding lands.

A daily email exploring the opportunities, solutions, startups and rockstars in the climate space.

No doom & gloom guarantee. Start transitioning your organisation towards net-zero and have fun doing it.

Emails arrive daily. Unsubscribe anytime.
© 2024 Impact Labs Australia.
crossmenu
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram