Many folks can’t answer all of these.
Some can answer one of them confidently.
A few can answer two.
If you don’t think answering all three is possible – that’s exactly what a simplified business selling fixed-price offers can look like.
You just know your numbers.
Eg:
Assuming one month is 20 work days @ 8 hours each, for a total of 200 potential working hours, your totals are:
In real life, things aren’t quite so crisp… it’s not like we never get sick, or miss an occasional deadline, or get tempted by a project that doesn’t fit neatly inside a box.
Use your own examples as goalposts, not rules.
And if half of your annual business can answer the “how many / how much / how long” stack… that’s a very simple, profitable and not-overwhelming business to operate.
For self-employed creatives, normal business traps are easy to fall into and overcomplicate things - but they’re totally avoidable when flying solo.
Learn how to keep things simple, enjoyable, and climate-smart in around 2 minutes a day by joining The Climate Soloist.
2025 Impact Labs Australia.