I often encourage orgs to publish a page of climate goals and achievements on their website because I believe it’s an awesome, low-barrier way to declare your good intentions.
Something that few orgs are brave enough to do though, is declaring where they still need improvement.
Patagonia are often referenced as a star-child for sustainability. They constantly skirt a tricky line of selling more products, while encouraging reusing, repairing, donating, and buying less stuff.
As a company who is leading on many fronts, they admit in their Footprint Chronicles that their sustainability is nowhere near perfect (an interesting graphic from 2011 found here is a really great demonstration of transparency).
It’s a great reminder of how imperfect going green can be.
Patagonia are arguably one of the orgs doing it best, and by their own admission they’re not perfect by any means.
If you plan to publish your climate goals and achievements (and maybe even areas-for-improvement), those links above might offer some inspiration.
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